Dump Trump: Buy and Hold Doesn’t Hold Anymore

by Daniel Brouse
April 4, 2025

For those relying solely on the “buy and hold” investment strategy, it’s time to seriously question whether that approach still makes sense. I’ve previously advised a gradual and orderly withdrawal from the equities market in preparation for what I’ve referred to as “Trump 2.0.”

Is it too late to get out? No — but time may be running out. If you haven’t lived through times like these before, you need to understand that many companies won’t survive what’s coming. Whatever wealth you still have invested in stocks could ultimately go to zero. For many, it will.

A perfect historical example is Donald J. Trump (DJT) Hotels & Casinos in the late 1990s. As part of a business ethics experiment, I created a “widows and orphans” portfolio that included DJT stock. Trump later drove the company into bankruptcy, and shareholders — many of them retirees and low-risk investors — lost everything. The stock’s value went to zero and never came back.

History has a way of repeating itself for those who forget its lessons. Now is the time to rethink blind faith in any one strategy — especially one built for a different era.

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